by Kelsie McKenzie | Nov 17, 2023 | Fuse Forward
The Neuroscience of Human Connection Dr. Matt Johnson’s focus is at the intersection of psychology, neuroscience, and marketing. He believes that every marketer should understand human psychology and that every consumer should understand their own psychology better....
by Kelsie McKenzie | Oct 27, 2023 | Foundations
Designing Events for Community: Lessons from IMEX America 2023 Credit: IMEX By Shafer Busch Last week, members of the JDC Events team attended IMEX America, arguably the Super Bowl of event industry gatherings. This bustling, record-breaking show, with more...
by Kelsie McKenzie | Sep 28, 2023 | Foundations
Notes from the Road: Event Industry Gatherings of 2023 Showcase Community-Infused Experience Design By Kara Dao Last month, I hit the road and traversed the country to attend CEMA Summit, Connect Marketplace Minneapolis, and CEIR Predict. As a self-proclaimed...
by Kelsie McKenzie | Sep 6, 2023 | Community Catalyst
Lean Into Credibility: Connect with your Audience by Remaining True to your Brand’s Authentic Core As vice president of marketing and communications for the American Pet Products Association (APPA), Diane Tiberio oversees the development and execution of marketing and...
by Kelsie McKenzie | Aug 24, 2023 | Community Catalyst
Embracing Individualism to Build Inclusive Spaces Tresa Chambers is a nonconformist, published writer, marketer, and inventor whose 30-year career has focused on helping people and brands launch their ideas into businesses and accomplish their goals. A...