Industry Insights
Articles and interviews designed to inform, inspire, and ignite your passion for community-focused event planning.

How CVBs Build Community
Discover how VISIT Milwaukee champions community-building, partnering with event planners to showcase local, unforgettable experiences.

Propelling Healthcare Innovation through Community Collaboration
A conversation with Komita Primalani-Nanan, Director of Event Marketing, Surescripts.

Beyond The Room – The Four Phases of Community
Learn how event planners can create transformative experiences that foster vibrant communities that remain connected, engaged, and actively participating together long after the event has ended.

Applying Lessons in Social Neuroscience to Community Building
Emma Sarro, PhD, is the Senior Director of Research at the NeuroLeadership Institute. We asked her “How can infusing community create more memorable, valuable events?”
Foundations
The basics to help you start infusing community-driven principles into event design and marketing.

7 Tips for Infusing Community into Event Experiences
7 Tips for Infusing Community into Event ExperiencesBy Team Fuse Infusing a real sense of community into your events should become a standard. Events are all about creating meaningful connections, getting people engaged, and forming lasting relationships. Having a strong community vibe at your events can lead to more loyal attendees, better...
Fuse Forward
Actionable advice delivered through “how to” video interviews and articles with event and community professionals.
Applying Lessons in Social Neuroscience to Community Building
Emma Sarro, PhD, is the Senior Director of Research at the NeuroLeadership Institute. We asked her “How can infusing community create more memorable, valuable events?”
How Moments of Connection are Helping to Redefine the Restaurant Industry
How can infusing community make events more memorable and help them deliver a higher ROI? To answer this question, let’s head to the Pacific Northwest, where restaurant startup Mt. Joy is making a splash with its community-infused ethos.
Lighting the Creative Spark to Kickstart Projects
As a Fuse Community Champion and one of the all-around most creative people we know, we tapped Liz Lathan to share her top 7 LinkedIn posts for getting out of your creative rut and planning your 2024 events with energy and enthusiasm.
Community Catalysts
A Q&A-style deep dive into the minds of industry leaders, including event directors, CMOs and subject matter experts.
Explore cutting-edge strategies from industry leaders with our “Sparking Change” white paper. This in-depth analysis offers insights into the evolving role of community in event marketing, featuring a collection of perspectives and innovative approaches that are reshaping our industry.
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Personal Reflections
First-hand perspectives from our team and other industry professionals, sharing insights on the event industry’s pulse..
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