Industry Insights
Articles and interviews designed to inform, inspire, and ignite your passion for community-focused event planning.
Looking to the Future of Engagement with IAEE’s President & CEO
Fuse Director Shafer Busch caught up with IAEE’s new President and CEO, Marsha Flanagan, to ask about her plans for the future of this influential industry organization – and to see how community-driven concepts fit into her vision.
Crafting a Comprehensive Graphic Design Plan for Knockout Events
Let’s dive into the secret sauce for creating event themes that pop, sizzle, and sparkle, engaging your attendees and leaving your boss handing out high-fives like candy on Halloween.
Sparking Change: Community-Driven Strategies from Leading Event Marketers
Download this resource to learn more.
The Neuroscience of Human Connection
Fuse talked with Matt Johnson PhD, neuroscientist and author of “Branding that Means Business.” Learn more.
Foundations
The basics to help you start infusing community-driven principles into event design and marketing.
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Fuse Forward
Actionable advice delivered through “how to” video interviews and articles with event and community professionals.
Planning for Both Neurotypical and Neurodiverse Attendees
As an event organizer, there are several things you can do to support neurodiverse attendees. Learn more.
How to Navigate Google’s New GA4
How to Navigate Google’s New GA4Google is pretty much...
5 Questions on Deploying AI When Producing Events with Brandt Krueger, Senior Production Manager, EideCom
5 Questions on Deploying AI When Producing Events with...
Community Catalysts
A Q&A-style deep dive into the minds of industry leaders, including event directors, CMOs and subject matter experts.
Explore cutting-edge strategies from industry leaders with our “Sparking Change” white paper. This in-depth analysis offers insights into the evolving role of community in event marketing, featuring a collection of perspectives and innovative approaches that are reshaping our industry.
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Personal Reflections
First-hand perspectives from our team and other industry professionals, sharing insights on the event industry’s pulse..
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